Growth Proposal

TTT Travel Tournament

The product is built. The game system works. Here's how we bring it to life in every city in the world.

From Nic + Spiff to Tom, Richard & Weitse · July 2026
The Vision

Travel like a local. Compete like a tourist.

TTT has always been about more than tuk tuks. It's about taking the local form of travel and turning it into a tournament. Tuk tuks in Sri Lanka. Auto-rickshaws in India. Horses in Mongolia. Utes in Australia.

Travel Tournament extends that vision to every city in the world. Same game system - zones, monsters, challenges, real-time leaderboard - compressed into a single day. Explore by bike, on foot, or by public transport. Whatever fits the city.

The reason this hasn't come to life yet in all these markets and formats is having the right people with the time, expertise and passion to make it happen. That's what we're offering.

We've built the product. We've designed the game system. We've mapped 5 European cities. We're ready to be your growth team - bringing the Travel Tournament to life, city by city, summer by summer.

The Proposal

You own it. We grow it.

Majority Owners
Tom, Richard & Weitse
Own the Travel Tournament entity. Set the strategic direction. Provide the TTT brand and customer base.
Growth Team
Nic + Spiff
Launch new cities by creating game maps + running live tests on the ground. Build and maintain the app. Capture marketing content in every city.

TTT (majority owners)

  • Entity ownershipTravel Tournament sits under the TTT brand umbrella
  • Strategic directionWhich cities, which countries, how fast, what format
  • Brand power"From the creators of Tuk Tuk Tournament" opens every door
  • Customer baseMailing list, social channels, 35+ nationalities of alumni
  • Investment capitalFund the European test tour and initial infrastructure
  • Long-term visionTravel Tournament becomes a global product line alongside the flagship

Nic + Spiff (growth team)

  • Global expansionAiming for 5 to 15 new cities a year
  • App developmentBuild, maintain, and improve the game app year-round
  • Game designResearch locations, write challenges, design zones and monsters per city
  • Hostel partnerships (if desired)Source, onboard, and manage hostel licensing deals
  • Content captureFilm and photograph every game for digital marketing in each city
  • Race-day hostingHost the test tournaments in each new city
  • Experience creatorsThis is what we love doing. You get dedicated people who live for this.

How it works

On the ground (4-8 weeks/year)

Travel to new cities, run live test tournaments, meet potential hostel partners. This summer: 5 European cities. Then possible launches in Kenya, Bali, Sydney, South Africa, Thailand, India, and New York throughout the year.

Remote (year-round)

App maintenance and feature development. Build game maps for upcoming cities. Hostel partner support. Aiming for 5-15 new cities per year.

Compensation (to discuss)

Item Detail
Travel expenses European tour travel and accommodation covered by the entity. Shared with the Silent Disco tour to reduce costs.
App development On-going retainer?
City launch fee / revenue share To be discussed - options include per-city launch fee, percentage of licensing revenue from cities launched, or annual retainer.
Equity stake To be discussed - minority equity stake as part of the growth team package, or purely compensation-based.
What We've Built

The product is ready.

This isn't a pitch for something we might build. The app works. The game system is proven. 5 cities are mapped.

The Game App (Built & Ready)

Travel Tournament game map Travel Tournament quests
1

Join a team

Download the app, create or join a team with a 6-character code

2

Explore the map

~50 locations across 4 zones, each with a unique cultural challenge

3

Complete challenges

Navigate by bike, foot, or transit. Upload photo/video proof. Score gems.

4

Slay monsters

Hit zone thresholds to slay monsters and unlock bonus multipliers

Revenue Model

This launch trip

We host a tournament in each city to test the game map and prove feasibility. $19 per player. All revenue flows to the Travel Tournament entity.

🎮

1 game per city

$19

Per player. Test the map, prove the format, capture content.

🏨

Hostel partner

5 cities

Partner with a local hostel as the start + end location. Scope an on-going licensing arrangement.

📸

Content capture

5 games

Every game generates photos, videos, and testimonials that sell the next one.

🇩🇪
Berlin
Completed
🇫🇷
Paris
Mapped
🇮🇹
Rome
Mapped
🇪🇸
Barcelona
Mapped
🇩🇰
Copenhagen
Mapped
The launch trip is about proving the format and building relationships. We host a tournament in each city, capture marketing-ready video and photo content, get testimonials, and meet hostel partners face-to-face. The revenue from the tour itself is modest - the real value is city-specific content assets and setting up the licensing model that generates recurring revenue year-round.
Growth Plan

What the next 12 months looks like

5 European cities this summer, then global expansion through TTT's existing tournament calendar and new markets.

WhenWhereStatus
Aug 2026Barcelona, Rome, Berlin, Copenhagen, ParisEuropean launch tour - mapped & ready
Sep 2026KenyaPossible launch alongside TTT scoping trip
Nov 2026BaliPossible launch
Dec 2026SydneyPossible launch
Jan 2027South AfricaPossible launch
Mar 2027ThailandPossible launch
Apr 2027IndiaPossible launch alongside TTT flagship
May 2027New YorkPossible launch
Jun-Jul 20275-10 more European citiesYear 2 expansion tour
Each city compounds. Every new city becomes a permanent source of revenue - through hostel licensing, always-on solo play, or both. The game map is built once and generates returns indefinitely. By mid-2027, Travel Tournament could be live in 15+ cities across 4 continents.
Next Steps

Let's make this happen

We're flying to Europe on the 30th of July. We're touring these 5 cities and have secured a hostel partner. If you'd also like us to run the Travel Tournament as a test, let us know.

Here's the proposed next steps if so:

Proposed next steps

  1. Decide whether you want us to be your Growth Team and run a test
  2. Discuss Growth Team compensation arrangement
  3. We run 5 test tournaments - Barcelona, Rome, Berlin, Copenhagen, Paris
  4. Review the results together - what worked, what didn't, what the hostel partners said
  5. Decide on next steps - licensing model, compensation, Year 2 expansion